What are the types of archetype?

What are the types of archetype?

There are twelve brand archetypes: The Innocent, Everyman, Hero, Outlaw, Explorer, Creator, Ruler, Magician, Lover, Caregiver, Jester, and Sage. Let’s take a look at a few examples: The Innocent: Exhibits happiness, goodness, optimism, safety, romance, and youth. Example brands include: Coca-Cola, Nintendo Wii, Dove.

What are archetypes and its types?

Archetype (defined) Generally, the original model from which something is developed or made; in literary criticism, those images, figures, character types, settings, and story patterns that, according to the Swiss analytical psychologist, Carl Gustav Jung, are universally shared by people across cultures.

What are the three archetypes that Jung describes?

Jung labeled these archetypes the Self, the Persona, the Shadow and the Anima/Animus.

What are the basic archetypes?

The four main archetypes described by Jung as well as a few others that are often identified include the following.

• The Persona. The persona is how we present ourselves to the world.
• The Shadow. The shadow is an archetype that consists of the sex and life instincts.
• The Anima or Animus.
• The Self.

What are the major archetypes?

Carl Jung identified four main archetypes—the persona, the shadow, the anima or animus and the self. These are a result of collective, shared ancestral memories that may persist in art, literature and religion but aren’t obvious to the eye. These recurring themes help us understand the Jungian archetypes.

What is the most common archetype?

Here’s a list of some of the most commonly found archetypes in literature.

• The Hero. Summary: The hero is always the protagonist (though the protagonist is not always a hero).
• The Mentor. Summary: The mentor is a common archetype in literature.
• The Everyman.
• The Innocent.
• The Villain.

What is an archetype example?

The most famous example of an archetype is the Hero. Hero stories have certain elements in common – heroes generally start out in ordinary circumstances, are “called to adventure,” and in the end must confront their darkest fear in a conflict that deeply transforms the hero.

What are archetypes give examples?

What are archetypes examples?

Here are the 12 common character archetypes, as well as examples of archetype in famous works of literature and film.

• The Lover.
• The Hero.
• The Magician.
• The Outlaw.
• The Explorer.
• The Sage.
• The Innocent.
• The Creator.

What archetype is Hermione?

Hermione is described as an enabler and an assistant in their essay. Campbell also mentions the archetypal female helper in relations to the male hero. But he assigns more importance to her than Heilman and Donaldson do. She becomes the protector, as well.

What are archetypes according to Jung?

Archetypes (according to Jung) are mythological motifs in our consciousness which are ‘typical forms that appear spontaneously all over the world, independently of tradition, in myths, fairytales, fantasies, dreams, visions, and the delusional systems of the insane’. Jung revived…

What are the archetypes of masculinity?

According to Moore, masculine psychology is made up of four major archetypes: King, Warrior, Magician, and Lover . In order for a man to achieve mature masculine strength and energy, he must be in touch with all four.

What is archetype theory?

Archetypal Theory. Archetypal theory is a type of criticism that recognizes archetypes, and in doing so, compares text to other things. Whether it be text-to-text, text-to-world, similarities or differences, they are all part of archetypal theory.